Most business owners get caught up in things like SEO and Google AdWords, but LocalVox founder Trevor Sumner thinks that’s a huge waste of money (and time).
The best thing to do is find a trusted advisor who can help you learn how to market your small business or local business by actually reaching them where they are.
Most of all, you have to decide what you’re good at — whether it’s Facebook, Twitter or content marketing, more than ever, local businesses CAN market on their own.
You don’t need to spend money on ads or snake oil salesmen to do it, either.